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Digital Marketing- Building a Squeeze Page

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To keep a grip on your target audiences, you need to get a better grip on the pages. For any business success, lead generation is crucial and the more leads you collect, the more opportunities to have sales.   A squeeze page is how you convince your prospects that the value you have to offer is worth their email or contact details information. With a high converting squeeze page, you push, motivate and convince a visitor into agreeing to join your conversion list. If your squeeze page design is better, you are more likely to attract visitors into prospective potential customers.  At any time,  your squeeze pages will help you to strengthen your approach, reach out to a more targeted audience with your marketing activities and make more profits.   A squeeze page is a form of landing page, at the same time not all landing pages are squeeze pages. Squeeze pages have to be simple, short and  have limited form fields to be filled in. There is a certain set of obj...

SEO- essential tool to get your business noticed

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If you want your business to be noticed digitally, SEO (Search Engine Optimization) is essential. To attract the right audience of people to your business you can ensure by optimizing your Blog, Website and Social Media sites. SEO is not complicated as many of us think. Here below are the tips to improve SEO content writing.  Know your audience:  It is important that you know your audience and to make sure that every piece of your content is targeted towards your audience.  Use keywords:   The words and phrases that audience are searching for when they are looking online are known as Keywords. If you want your website to be found, you need to use Keywords. Keywords are essential for search engines. There are chances that you can repeat keywords. If you do, it makes hard to read the whole content. If this repeat keyword happens, Search Engine will take notice and stop sending people to your Website. Your regular readers too will stop reading your content and switch ov...

AUM Media Networks- your media solutions partner

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Independent media ad sales professional with two decades of Media industry experience in TV ad sales and expert in Media Mix, Business Development and Marketing.  Our core area: Handling broadcaster TV ad sales Media Duties functions   in the southern market. Hands-on working experience in  TV ad sales (FCT and Sponsorship), Digital Marketing, Web Design & Development,  Media Buying & Planning,  and Event management (BTL). Our Strength: Good access to all Ad agencies (planners & buyers) and Clients base in the southern region.  Deep domain knowledge, expertise and commitment to building a long-term mutually beneficial relationship. Having deep insightful professional relationships across the media industry. Spearheading revenue growth and creating value for the advertisers across the network channels. Scale up the business. Create meaningful interaction with advertisers. We provide a complete media solution...

Advantages of TV Advertising

Advantages of TV Advertising: 1.Wider Reach.  2. Targeted Audience. 2.Grab Attention. 3.Combination of Audio and Video. 4.Fosters emotion and empathy. 5.Brand Creativity to deliver the right message.  For more details contact

TV Advertising

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Television made its entry in 1950 in America and its impact was so deep that within a decade it spread over all European countries, besides Canada, Australia and Japan. In India, it was first commissioned in 1959 on an experimental basis and the commercial telecasting started only in 1976. It is the scientific synchronization of sound, light, motion, colour and immediacy that are its salient features.  In India, transmitting stations are called Doordarshan   Kendras. Colour transmission started in 1982 on the eve of ASIAD 82 in India. The telecasting system is based on the coverage namely, V.H.F. and U.H.F. V.H.F. means very high frequency band spectrum. U.H.F. implies ultra high frequency band spectrum. The latest one is C.A.T.V. which means community antenna television system, which is popularly known as Cable Television. With the advent of cable television, a viewer can select from a choice of several channels – all offering lot of good programmes with lot of advertisemen...

TV Air-time selling

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Media TV ad sales is an interesting area where the TV air-time selling of a broadcasting channel evaluated on its Reach and Viewership parameters. All the ad sales inventory are sold on Rate per 10second basis. With this the Media buyers too evaluate the each channel performance and buy the inventory from the broadcasting channels for their clients based on their Target Group and Market brief. For more details:  Contact